Communicate to sell

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Why needed

A sale takes two people, but not just any two people. An effective sale is most often achieved between two (or more) people who have synergy between them and understand the desired outcome for, not just one, but both parties. No matter what business you are in, you sell.

Communicating your messages more effectively will be a tremendous help in your sales process. We now live in the era in which every sales process count. You could lose a sale because you were not able to communicate with the right person on the right way. Are there different types of people or are we all the same? This training programme will help participants identify the different types of people and be able to communicate with them in order to sell more.

Who should participate
Sales people, sales managers, account managers and anyone who has to do with internal or external sales

Date, venue, language
  • 15th of May 2012, 9:00am-5:30pm, lunch break at the venue: 1:00pm-2:00pm both days
  • Amathus Beach Hotel. Limassol
  • Language: English
  • Programme director: Aspasia Simillidou Theodosiou
Upon completion of the programme participants will be better able to:
  • Understand the importance of communication during selling process
  • Work on their communication skills to increase sales
  • Communicate with the different types of people during the selling process
  • Use selling techniques effectively
  • Use body language as an important tool in sales
Analytical Programme

Introduction to the programme and icebreaker

The importance of effective communication.
  • How to communicate in a positive way and what to avoid during the communication process.
  • Discussion on these issues. Goal-setting

Different types of people
  • What are the different types of people we are dealing with on our selling process?
  • Name the different types and analyse them.
  • Exercise: How to use this information to sell more to the different types of people.
  • Presentations and feedback.
  • Some tips will be given from the programme director after the completion of participant’s presentations.

Selling techniques
  • Analyse some selling techniques.
  • AIDA as a sales model.
  • How it can be used with different types of people.
  • Communication skills needed to sell using AIDA model.

Body Language
  • The importance of Body Language in sales.
  • How can we read other people’s Body Languages to realise how they feel.
  • Body Language game.
  • The participants will be given different Body Language elements to find out what they mean.

Case study
During this practical part of the training programme the participants will be asked to read a case study in teams and come up with a solution on how to deal with the situation described in the case study. It will involve various aspects discussed during the training course.

Action Plans for each participant

Finale

Conclusion

Investment
  • €195,00 + V.A.T. The programme has been approved by the HRDA. Enterprises participating with employees who satisfy the HRDA criteria are entitled to the subsidy. The estimated subsidy is €91.
  • This includes the programme and workbook
  • For group discounts please contact us.
  • Cancellations within three working days of the programme are liable for the full fees
  • Substitutions are welcome